As the Internet has increased in importance, becoming for many, a primary resource for finding and evaluating real estate purchases, the typical user has changed dramatically.
Computer savvy young professionals of course remain an important customer segment, but new, Internet users, are just as likely to be grandparents and housewives. Broader market adoption of the Internet means that new users will not be as technology oriented as early adopters, less tolerant of difficulties accessing content, and more sensitive to services and the agility with which they are rendered.
We have responded to this challenge and the ever accelerating pace of real estate - not by becoming more automated - but by adding a personal touch of caring professionals providing 'real time' answers to the "Web Weary" whenever they call......and real service when they expect it - always!
Granted, the Internet is a powerful tool for consumers, who "shop the net," for home buying information. But access to information isn't enough - having access to information doesn't make purchasing a home, a snap - in fact the old adage "options lead to insanity" can, and often does, apply!
Most home buyers and sellers simply don't have the time or the expertise to put all the pieces together, confident they've got the right property at the right price - and avoiding the possible legal pitfalls.
Occasionally, having found the process somewhat overwhelming , a would-be "Go-it-alone" buyer or seller suffering from information overload will turn to us for advice, expertise and the peace of mind that working with a concerned professional brings.
But, most often we find ourselves in the fortunate, enviable position of working with Referred and Repeat Business clients who know and appreciate the added value we contribute to making a real estate transaction a rewarding process with reduced anxiety...and, dare we say... even fun!
That's why we're here - to simplify the process and reduce anxiety –
Your Neighbourhood....Our Neighbourhood!
Bordered by Highway 401 in the north, Victoria Park Avenue in the east, Lake Ontario in the south and Dufferin Street in the west.
This is the area we've concentrated our efforts in, and, where I like to think we're 'Selling Toronto - One home at a time'.
As CITY NEIGHBOURHOOD SPECIALISTS - we find working in the city is a buzz - the diversity of homes, neighbourhoods...and people within the boundaries of our chosen territory introduce a marvellous variety to our daily dealings -condo's, lofts, modest homes and mansions...what Anthony Quinn, in Zorba the Greek called "The Full Catastrophe" - which for us provides a constant source of stimulation, satisfaction and business.
We enjoy what we do, and it's reflected in the way we respond to the demands of the job. This positively charges our workspace with energy - colleagues in the office often poke their heads into our office to enquire whether they can have some of whatever it is we're taking, that produces so much good humour in our day! We laugh a lot - We have fun - and enjoy the satisfaction that comes from knowing the contribution we make to our clients and colleagues really matters - Isn't that the way it should be?
Our knowledge of the city also benefits out of town agents who have clients relocating to Toronto and our extensive, national network of top producing realtors is invaluable to our clients who are relocating elsewhere in Canada or even internationally.